Smarter Business Podcast - Business Advice with a Video Bent

Alex Sheridan of Impaxs Marketing - Video Strategy & Unleashing Creativity - Episode 35

October 01, 2021 Alex Sheridan Season 1 Episode 35
Smarter Business Podcast - Business Advice with a Video Bent
Alex Sheridan of Impaxs Marketing - Video Strategy & Unleashing Creativity - Episode 35
Show Notes Chapter Markers

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Alex Sheridan, Founder of Impaxs Marketing, is the interviewee in the latest episode of the Smarter Business Podcast. In this episode, Alex and Neil discuss the power of unleashing your creativity within a business, video strategy advice, going deep on one or two social media platforms, business Rap Battles, as well as content strategy. 



Learn more about Impaxs Marketing here:
https://impaxs.com



Here is our new vidwheel Creator Network product - https://vidwheel.com/creator-network



If you like what you hear, please subscribe wherever you are taking in this podcast, and please leave a comment - we are always looking for feedback and it can help people find the show.



Our goal with this podcast to deliver high-quality, actionable tips and advice from business leaders. Advice that will help you succeed. Oh yeah and that video bent - we are going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how they use it and how it impacts their businesses. Thanks for tuning in. 



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Intro
Alex's Intro
Personal Brand vs Company Brand
Having a Clear Message
Boil Down to One Sentence
Video Strategy
Choosing a Platform
Going Deep on Social Media
Content Strategy
Business Rap Battles
Unleashing Your Creativity
Crawl Before You Walk
Dedication and Failure
It Doesn't Get Easier, You Just Get Better
The Simplest (Effective) Video Strategy
One Thing to Make Your Business Smarter
Closing